Jomayra Herrera began her career as an operator at the edtech startup BloomBoard, where she gained valuable insights into the intersection of education and technology. Transitioning into venture capital, she honed her expertise at Cowboy Ventures, focusing on consumer internet and marketplace companies. At both Cowboy and Emerson Collective, Jomayra championed investments in notable startups such as Contra, Career Karma, Handshake, and Guild Education. As a Partner at Reach Capital, she continues to leverage her experience to empower innovative companies that are reshaping education. Passionate about driving social impact, Jomayra is committed to fostering diverse talent in the edtech space, ensuring that new ideas and solutions emerge to meet the evolving needs of learners and educators alike.
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